Evaluation: What kind of media instituion might distribute my media product and why

5. What kind of media institution might distribute my media product and why?

media institution is an established, often-profit based organization, that deal in the creation and distribution of advertising, entertainment and information services. Bauer and Time Inc. Both are arguably the biggest publishers in the industry, to pick one is a tough one to call. As a result I have analysed both industries. Bauer are know to be publishing to mass audiences and have produced magazines such as Kerrang whereas Time Inc. produce magazines that are of a lesser scale but still accountable for producing the NME since grime is more on the lesser scale market it would be sensible to choose Time Inc. My genre is noted as an underdog in the music industry even though grimes popularity is growing at a quick rate and soon to become a worldwide stage. Although Bauer have a range of magazines and my magazine would add to that range they very rarely deal with smaller sized magazines. On the other hand Time Inc. give a platform for lesser known magazines to thrive upon. The closest example to my magazine would be Vibe the hip hop magazine.
I think my product will satisfy though who are fed up of mainstream and trendy magazines and offer a fresh outlook and style we so desperately need.

To conclude I would pick Time Inc. as they have a lot of experience in handling magazines like mine and would help me become a sought after magazine. To become a very famous magazine publisher.